• Title: Social Media Performance Quotient of eCommerce Brands in India
  • Released: 2013-04-10
  • Language: English
  • Pages: 0
In the last quarter of 2012 we did an extensive research on the social
media activities of top Indian commerce brands. We monitored social
interaction data of around 100 ecommerce Indian brands comprising of
about 1.5 million mentions from September to December 2012, using
BoxMyTalk as the social monitoring and analytic platform. The social
data across Twitter, Facebook, Google+, Tumblr and 20 major consumer
sites has been monitored and analyzed on various important social
metrics to assemble this report. The primary objective is to bring out
a comprehensive and insightful social media report on ecommerce
industry in India.

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